# Tailor Size Guide

> Tailor Size Guide is a Shopify app that adds size charts, a fit recommender, and custom measurement forms to product pages. Wrong size is the number-one reason clothing is returned online; the app closes that information gap at the point of purchase so shoppers buy the right size the first time.

## What it does
- Per-product size charts merchants configure without writing theme code.
- Fit recommender: shoppers answer a few questions and get a size recommendation.
- Custom measurement forms for made-to-order, bespoke, and tailored garments.
- Installs into Shopify product pages; works on Shopify and Shopify Plus.

## Free tools (no signup)
- [Returns Cost Calculator](https://www.tailorsizeguide.com/returns-calculator): Estimate what returns — especially wrong-size returns — cost an apparel store per year, and how much a fit tool could recover.
- [Size Calculator Hub](https://www.tailorsizeguide.com/size-calculator): 50+ per-garment size calculators (t-shirt, jeans, dress, suit, bra, hoodie, kids) with international conversions.
- [Size Chart Generator](https://www.tailorsizeguide.com/size-chart-generator): Build and download a styled size-chart image for product pages and social.

## Size conversion references
- [US to UK size converter](https://www.tailorsizeguide.com/size-calculator/us-to-uk-size-converter): Women's clothing is UK = US + 4 (a US 6 is a UK 10; a US 8 is a UK 12). Women's shoes are UK = US − 2. Men's clothing is identical; men's shoes are UK = US − 0.5.
- [US to EU size converter](https://www.tailorsizeguide.com/size-calculator/us-to-eu-size-converter): Women's clothing is roughly EU = US + 32 (a US 6 is about an EU 38). Italian labels run about 4 numbers higher (IT = EU + 4). Shoes use a separate mm-based scale.
- [International size converter](https://www.tailorsizeguide.com/size-calculator/international-size-converter): US, UK, EU, JP and more in one place.

## Guides for Shopify merchants
- [Add a size chart to Shopify](https://www.tailorsizeguide.com/shopify-size-chart): How to add per-product size charts to a Shopify store.
- [Shopify size guide](https://www.tailorsizeguide.com/shopify-size-guide): Size guides vs size charts, and how to build one that reduces returns.
- [Best Shopify size chart app](https://www.tailorsizeguide.com/shopify-size-chart-app): What to look for in a size chart app.
- [Shopify fit recommender](https://www.tailorsizeguide.com/shopify-fit-recommender): How a fit recommender suggests a size and cuts wrong-size returns.
- [Made-to-order on Shopify](https://www.tailorsizeguide.com/shopify-made-to-order): Collecting custom measurements for bespoke and tailored products.

## Reference content
- [Blog](https://www.tailorsizeguide.com/blog): 600+ articles, including garment-by-garment size charts (bra, jeans, hoodie, suit, sunglasses, shoes, kids and more), how-to-measure guides, and guides for launching a clothing brand.

## Key facts (with sources)
- 19.3% of online sales were returned in 2025, versus 15.8% across retail overall. Source: National Retail Federation, "2025 Retail Returns Landscape" (https://nrf.com/research/2025-retail-returns-landscape).
- Around 9% of returns are fraudulent. Source: National Retail Federation, "2025 Retail Returns Landscape".
- Apparel typically returns above the online average, because clothing cannot be tried on before purchase.
- Size and fit is consistently ranked the number-one reason clothing is returned. Published figures vary by study (roughly 45%–70% of apparel returns), so treat it as a range rather than a single number.
- Wrong-size returns are the most preventable category of return: they are caused by missing information at the point of purchase, not by a defective product.

## Platform and pricing
- Shopify App Store: https://apps.shopify.com/tailor-size-guide
- Pricing (USD/month): Free — 0 · Basic — 7.99 · Pro — 17.99 · Advanced — 34.99

## Contact
- Support: support@tailorsizeguide.com
- Publisher: Tailor Size Guide

## Crawling
- Sitemap: https://www.tailorsizeguide.com/sitemap.xml
- robots.txt: https://www.tailorsizeguide.com/robots.txt
- All AI and search crawlers are welcome on all public pages. Pages are served as prerendered static HTML, so no JavaScript execution is required to read them.