Niche verticals Apr 26, 2027 5 min read
Size Guide for Running Shoe Stores
Running shoe sizing is brand-specific. Plus gait (heel/midfoot/forefoot), distance, terrain all matter. Display brand offset + fit guidance on each product.
The Chart
| Brand | Sizing | Best For |
|---|---|---|
| Brooks | True | Daily, stability |
| Hoka | True or half small | Cushion, max |
| Nike | Half size small | Speed, race |
| Saucony | True | All-around |
| NB | True | Wide widths |
| Asics | True | Stability |
| On | Half size small | Lightweight |
FAQs
Half size up for running?
Yes — feet swell during long runs. Standard guidance: half size up from your normal walking shoe size.
Width matters more for running?
Yes. Wide shoes for wide feet prevent black toenails + blisters. NB, Brooks, Saucony all offer 2E. Asics + Hoka also have wide options.
Need this on your store?
Tailor Size Guide ships pre-built size charts for Shopify.